Friday, April 29, 2011
The Entreprenuer Equation by Carol Roth
Age Group: Adult
There's never been a better time to start a business—or so the conventional wisdom would have you believe. But with up to 90 percent of businesses failing within the first five years, it's time to take off the rose-colored glasses and think twice before you invest your precious time, money and energy.
The Entrepreneur Equation helps you do the math before you set down the entrepreneurial path so that you can answer more than just "Could I be an entrepreneur?" but rather "Should I be an entrepreneur?" By understanding
what it takes to build a valuable business as well as how to assess the risks and rewards of business ownership based on your personal circumstances, you can learn how to stack the odds of success in your favor and ultimately decide if business ownership is the best possible path for you, now or ever.
Who has ever dreamed of starting a buisness. I know I have. Even though what I want to major in college is something totally different than what I want my buisness to be, I still think it's cool just knowing you have something that others will be buying from, that is yours. Well, this book brings down the realities of having a buisness. I was shocked to find out that out of all the buisnesses that will start, 90% will fail. That's a really big number and I was really suprised.
Carol Roth has written an amazing book for anyone who wants to begin a buisness. She takes you step by step in showing the realities. That's what I loved about this book. It wasn't saying all the good things that will come out from having a buisness or telling the reader that they will become multi - billionaires the moment their buisness takes off. She shows you what really happens and what will happen. But Roth also takes it a step further in helping you realize your dream.
There are many books on buisness out in the market today, but I believe this is one of the best ones. Carol Roth tells you everything straight forward. Nothing is hidden from the reader. If you're thinking about starting your own buisness and are lost on which book to buy at the bookstore, this one's for you!